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Scope B2B Ecommerce Email Automation
Engagement 2016 - Present

Client

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Project

AI-Driven Email Sales Platform for B2B Ecommerce.

Overview

Ryzeo is a B2B ecommerce platform built to automate sales outreach through structured email workflows.

About Ryzeo

Ryzeo is a B2B ecommerce platform focused on increasing sales through automated, behavior-based email workflows. It helps brands capture leads, nurture prospects, and drive repeat purchases using structured outreach systems and data-driven targeting. The platform is designed to support scalable sales processes without requiring heavy manual effort.

 

The Challenge

Ryzeo needed a scalable platform capable of managing complex B2B email workflows, lead tracking, and automated outreach at scale. The system had to process large volumes of customer data while maintaining performance and reliability.

In addition, the product required flexible automation rules, structured sales sequences, and configurable workflows that could adapt to different client needs without increasing operational overhead.

As the client base expanded, maintaining performance and configurability without increasing operational complexity became a key technical priority.

 

Our Solution

We designed and built a scalable automation framework capable of tracking user behavior, dynamically segmenting audiences, and triggering structured email workflows in real time..

We implemented structured automation rules, centralized performance dashboards, and reporting tools to monitor engagement, conversions, and campaign impact. The platform was built to remain flexible, allowing workflows and segmentation logic to evolve as client needs changed.

The system was continuously refined to improve targeting logic and ensure long-term scalability.

 

What We Built

Key components included:

  • Automation workflow engine
  • Dynamic audience segmentation
  • Lead tracking and scoring logic
  • Centralized performance dashboard
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The Results

The platform delivered:

  • Reduced manual campaign management through structured automation workflows
  • Improved visibility into engagement, conversion, and performance metrics
  • Enabled scalable client onboarding without increasing operational overhead
  • Created a more predictable and efficient sales system

 

What the Client Said

Celestials Technologies played a key role in evolving our platform architecture and automation workflows. Their structured approach and ongoing support have helped us scale our operations with confidence.

russel

Russell Miller COO – Ryzeo

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